Thursday 14 May 2015

OrbisResearch: Cable Carrier Wi-Fi Industry MSO Take MNO Market

How does a cable provider gain a bigger piece of the telecom market pie chart? With a clever Wi-Fi strategy, cable providers are in a unique position to dominate the residential and business telecommunications markets.
Cable giant Cablevision plans to take on cellular providers with an all-Wi-Fi mobile phone service, the company calls Freewheel, the Wi-Fi-only service allows subscribers to place voice calls, send text messages and surf the Web when they're connected to any Wi-Fi network. In contrast to other VoWiFi providers such as Google’s Project Fi, Republic and Scratch, Freewheel will have no access to cellular networks. This is the portent of things to come in the very near future: an MSO as MNO play.

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Table of Content

1.0 Executive Summary 7
2.0 Introduction: Drivers for Wi-Fi for Cable Providers 9
How can MSOs get MNO market share? 9
Technology: Disruptive threat of MSOs to MNOs 10
Wi-Fi as 5G Solution 10
Technology: Shift or Be Shifted 11
The World of Telecommunications Is Now Flat: Any Provider Can Sell Any Service to Any Subscriber on Any Physical Layer 12
Content is no longer king, connectivity is 13
Cable Carrier Wi-Fi as Disruptor or Wi-Fi Is Just About Everywhere We Are 14
3.0 Comcast xfinity’s Wi-Fi Path: MSO as MNO via Wi-Fi Everywhere Strategy 15
Low Marginal Cost of Taking the Access Point Outdoors: Leveraging Overhead Assets, Pole Rights, Customer Premise Equipment (Access Points) 16
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