Mobile Application Market Analysis and Assessment of Future Evolution and Opportunities 2015

The evolution of wireless communications, driven largely by the mobile cellular industry, has made society more productive on an anywhere, anytime basis. This has led to ubiquitous wireless devices: smartphones, tablets and wearable technology. The introduction and usage of mobile applications across mobile devices has significantly transformed end-user expectations about digital communications, applications, content and commerce.

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The exponential growth of this industry has turned it into a breeding ground of innovation, with new ideas being released to consumers almost daily. The marketplace and its leaders changes year by year. Over ten years ago Palm and Research in Motion were the dominant forces in the market, now they are out of the game or fighting to regain market control.

This report provides a foundation for understanding the state of the market for mobile applications, leading players and strategies, ecosystem dynamics, and the future direction and opportunities for development on mobile platforms. All purchases of Mind Commerce reports includes time with an expert analyst who will help you link key findings in the report to the business issues you're addressing. This needs to be used within three months of purchasing the report.

Target Audience:

Network operators
Software developers
Application developers
OTT application providers
Application store providers
Retail electronics distributors
Wireless device manufacturers
Content delivery network providers
Mobile commerce service providers

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Table of Content

1 Introduction 9
1.1 Executive Summary 9
1.2 Target Audience 12
1.3 Companies Mentioned 13

2 Mobile Applications Overview 16
2.1 Definition of a Mobile Applications 17
2.2 What Separates an App From a Bundled Device Feature? 18
2.3 Examples of Current Mobile Apps 18

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